Orangetheory: brand intelligence, rating and signals

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Orangetheory signal intelligence by category

Physical & Retail Presence
4 signals
Legal & Risk
1 signal

Latest signal stories

  • Orangetheory Fitness Studio Closing in Navy Yard, Washington D.C.
    Physical & Retail Presence · Emerging · 7 October 2026

    An Orangetheory Fitness studio in Navy Yard, Washington D.C., is permanently closing at the end of the month after 10 years of operation, indicating a contraction in its domestic physical presence.

  • Mixed Domestic Physical Footprint Activity Reported in Press
    Physical & Retail Presence · Emerging · 7 October 2026

    Recent press coverage indicates mixed activity in Orangetheory's domestic physical footprint, with a new studio launch party announced for Carson City, Nevada, contrasting with the permanent closure of a 10-year-old…

  • New Franchise Owner for Parsippany Location
    Legal & Risk · One off · 1 October 2026

    Orangetheory Fitness Parsippany has welcomed a new owner, Phil DeCarlo-Schnepper, indicating ongoing legal and operational transitions within the franchise network.

  • Local Orangetheory Studios Achieve Significant Fundraising for Charity
    Physical & Retail Presence · One off · 24 September 2026

    Local Orangetheory studios in Northern Nevada successfully tripled their fundraising goal for the Northern Nevada Children’s Cancer Foundation, generating positive local press and highlighting the brand's community…

  • Orangetheory Appoints New Global Brand President
    Physical & Retail Presence · One off · 24 September 2026

    Orangetheory Fitness has appointed Carl Loredo, formerly of Pizza Hut, as its new Global Brand President, a significant leadership change that has been reported in the press.

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Last signal update: 7 October 2026. Full evidence and sources are part of Retail Brands subscriptions.