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The Body Shop · Physical & Retail Presence

Significant Decline in Consumer Trust and Brand Perception Intensifies

DecliningAcceleratingLast updated: 30 September 2026

Retail Brands summary

The Body Shop continues to experience a significant decline in consumer trust and brand perception, evidenced by a very low aggregate Trustpilot rating (1.8/5) and numerous recent negative reviews citing deteriorating product quality, poor customer service, and a perceived shift away from customer-centric values post-takeover.

Key facts

Brand
The Body Shop
Signal category
Physical & Retail Presence
Current status
Declining
Direction
Accelerating
Importance
High
Scope
Global
Sources
6 (Trustpilot and more)
Last updated
30 September 2026

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