Signal category

MR.DIY: Social Media Trends intelligence

What the brand’s audience is doing and saying on social platforms: reach, engagement and emerging themes.

3 signals for MR.DIY · Last updated 30 October 2026

Signal stories

• Active Festive Campaign for Deepavali
  Social Media Trends · Emerging · 30 October 2026

  MR.DIY is running an active festive campaign for Deepavali on its TikTok and Instagram channels, promoting relevant products and deals for the celebration.

• Launch of Creator Club to Drive User-Generated Content
  Social Media Trends · Emerging · 30 October 2026

  MR.DIY has launched a 'Creator Club' program across its Instagram and TikTok platforms, actively encouraging users to create and share content about the brand in exchange for rewards and prizes, indicating a strategic…

• Collaboration with Entertainment Brands on Instagram
  Social Media Trends · One off · 29 October 2026

  MR.DIY recently collaborated with NetflixMY to promote a 'KPop Demon Hunters' collection on Instagram, indicating an occasional strategy to partner with entertainment brands for product launches and broader appeal.

What Retail Brands monitors in Social Media Trends

• Follower and engagement trends
• Viral content and creators
• Emerging themes
• Platform presence by market

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