HMV's recent social media content on Instagram and TikTok consistently promotes new releases across books and music, alongside sales for physical media, reinforcing its core product offerings.
HMV's social media content on both Instagram and TikTok features a range of non-media merchandise, including T-shirts, mugs, and novelty socks, indicating a strategy to highlight its expanded product offerings.
HMV uses its social media channels, particularly Instagram, to promote in-store artist signing events at specific physical locations, while its TikTok presence focuses on local store content, aiming to drive foot traffic…
HMV is utilizing its physical store network across the UK and Ireland to host collaborative collectibles events with Funko, indicating a strategy to drive in-store engagement and foot traffic.
HMV is actively expanding its product categories by hiring a dedicated books team and rejoining the Booksellers Association, while also engaging customers through partnerships like the Funko collectibles event across the…
HMV is partnering with Funko to host collectibles events across the UK and Ireland, indicating a strategic focus on this product category and specific operational arrangements for its supply and promotion in these…
Last signal update: 30 October 2026. Full evidence and sources are part of Retail Brands subscriptions.